



Guides, routines and styling tips from the AIM Store team — makeup, skincare and jewellery care.
MakeupFrom a bare-faced glow to a classic red lip, these five looks work for the office, errands and everything after.
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JewelleryYellow gold, rose gold or white gold — a short guide to picking the shade that actually suits you, not just the trend.
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SkincareMakeup sits better and lasts longer on well-prepped skin. Here is a four-step routine that takes under ten minutes.
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JewelleryNecklace, earrings, bangles and a ring — how to put together bridal jewellery that still feels special years later.
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MakeupNude for the office, berry for dinner, red for everything else — a quick shade guide so you are never caught without the right one.
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JewellerySimple habits that keep gold, silver and gemstone pieces looking new for years, and the common mistakes that dull them fast.
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StyleThe pieces you wear and the scent you wear them with say more together than either does alone. Here is how to pair them.
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